Its just another in a long line of Leftist insults trying to copy the successful insults used against them. Problem is that its both empty (because it never means anything) and can't offend any of their protected classes (so its toothless), leaving it sounding limp as all this.

I don't think anyone is actually offended by this word being used here, rather its offensive that they were so politic-brained they'd just throw it in a game's localization.