Article is a toilet bowl full of CRT, queer theory, fourth-wave feminism and other post-modern social studies effluvium. If it can leak out of an academic's ass, it can most likely be found in this article.

Pink only became identified as a women’s color in the 1940s, when retailers and manufactures made it so. For centuries it was associated with men, as red was seen as the color of passion and aggression, a “masculine” color. Pink was the boys’ version.

Translation: Geez, I wonder why men don't want to be associated with the color 'pink', especially when it was historically associated with little boys. :')

One of the many ironies of Barbie‘s phenomenal commercial success is that the “private” market has created a “teachable moment” that has the power to reach tens of millions of people—including untold numbers of boys and men—with potentially subversive feminist ideas they would otherwise rarely encounter. According to a headline in Rolling Stone, “‘Barbie’ may be the most subversive blockbuster of the 21st century.”

Propaganda would have been the intended purpose.