Steven Crowder responds to Daily Wire: It was never about the money
(www.youtube.com)
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Seems like Crowder’s doing all this to get more interest in starting his own thing. DW’s offer is pretty standard. The entire brand was built by playing within the YouTube rules, much like Tim Pool did, and Crowder’s been banned multiple times for openly skirting them.
DW wouldn’t make any money if they gave him another offer so they gave him that one. The main issue is that Crowder’s better off going it alone, which he has to know. DW and Tim Pool and everyone would immediately give him shout outs for support. This all has to be planned. I refuse to believe this is a real ‘stand’ he’s taking, which I say as someone that’s on Mug Club and will follow Crowder wherever. I’d rather see an uncensored Crowder, which DW can’t provide. Go full Alex Jones on it.
That open skirting really is “this wasn’t the rule but crowder upset people again so we are making a new rule and punishing him retroactively.”
They definitely did him dirty, like banning him for citing the CDC, but the whole point of his show is pushing that envelope in general.
His point though is that envelope is moved constantly and arbitrarily to deplatform conservatives. And penalizing talent for telling the truth is not something the right should be doing. YouTube ad revenue is nothing compared to what they make in ad reads and DW+ subs and Crowder knows this and he knows they know this and he knows they know they know this. But it’s still their boiler plate entry terms.
Every time crowder got a strike or a suspension mug club subscriptions sky rocketed. And he was already not making anything off ad revenue and under their offer they’d punish him for it and get the entirety of mug club sales. They know it’s a bad deal for the talent.
YouTube ad revenue wouldn’t even apply to Crowder because he’s been demonetized on YouTube.
Crowder’s correct that the social media channel rules are all BS but incorrect in thinking DW can really do anything about that. YouTube is their primary viewership platform which funnels people into DW memberships. It also helps with their live ad reads because it’s a larger audience.
It isn’t a bad deal for talent so much as there’s not as much reason for someone like Crowder to be part of a network like DW. There really wouldn’t be a point in DW to sign Crowder if they didn’t profit enough on it. It also puts the rest of their network at risk.
Crowder’s not Alex Jones but in terms of strikes and bans and what not and flak, he’s a lot closer to that than Shapiro. He’s a risky guy, and that comes with a price. I think him and Jeremy knew they couldn’t strike a deal that’d work so they’re mutually working to drum up a news cycle to talk about all this that will benefit both of them. The rapid rate it’s happening and all that all speak to that.