That's the secret, some dude that just isn't a manly man will know that seeking to be more manly is toxic, so he goes the Other Way to being female the moment he finds out it is an option. "I bought my first women's clothes, and they're not that good but i feel i am on my way to being who i should be, " They'll say. Then the In-Group will be those that have power within the Transition group. They'll pull them in more and more. "Oh, cross dress in public, perform surgery, do more and more" the ringleaders will say. If anyone tries to intervene and stop the transition there will be a harsh reaction as the cult slowly cuts off all outside ties that don't assist in the transition.

But eventually they'll find that a large chance of them have no chance at transitioning and many aspects of life they used to have as potential futures (family, romance) are now gone. With only the group left, the subject becomes more desperate to transition with smaller and smaller milestones.

The Group will become bored. The subject won't be posting how quickly and amazingly their breasts are growing or how much their beard is filling in. A confrontation will be forced as the subject tries harder and harder to prove to their allies the transition is still ongoing.