I actually like the strategy.

You should always shit up the garden of the Left's home turf. You take the fucking offensive and break the overton window for people, so you can make marginal gains elsewhere.

The Left... really California specifically... are actively doing this in many Red states, particularly Texas. The Right has successfully done this before in Wisconsin.

You can't just fight on the defensive. You have to go on the offensive and do a "Thunder Run"; also known as Assault Reconnaissance into enemy territory to breed insecurity to the establishment, gather information about the enemy's genuine defenses, detect hidden defenses, gather information about the enemy's ability to react, and distract their offensive maneuvers elsewhere. Also, while building a groundswell of genuine grass-roots, resistance.

Proud Boys in Portland, Jews For Trump in New York City, and America First in Southern California.

This is one of the reasons Trump vehicle rallies were useful. They are almost literally a Thunder Run.